FOR IMMEDIATE RELEASE

Wednesday, April 4, 2001

Brandy Ramos Nikaido
Office (559) 241-7512
Cell (559) 313-6539
brandy.nikaido@ucop.edu

UNIVERSITY OF CALIFORNIA LAUNCHES VIGOROUS CAMPAIGN ENCOURAGING VALLEY STUDENTS TO ATTEND

FRESNO - The University of California is making a spirited effort this spring to encourage San Joaquin Valley students to enroll at a UC campus.

Students applying to UC receive offers of freshman admission during the months of March and April, and they must sign a statement of intent to register by May 1. Community college students transferring to a UC campus must sign a statement of intent to register by June 1.

Applications to the University of California and offers of admission from UC both increased substantially this year. The university admitted 15 percent more students from the Northern Central Valley and 13 percent more from the Southern Central Valley this year versus last year. The University of California is now working to ensure that admitted students seriously consider enrolling this fall.

In the San Joaquin Valley, the UC Merced Office of Relations with Schools staff will hold a series of events during April designed to recognize student achievement, stress the affordability of a UC education and encourage students accepted by UC to enroll.

"April is the culmination of much time and energy on behalf of the students and our outreach staff," said Encarnacion Ruiz, director of UC Merced Office of Relations with Schools (ORS). "We care deeply about Valley students' access to the University of California, and we're making every effort to encourage those who have been admitted to take advantage of the opportunity."

During mid- to late April, 11 one-day UC campus visits are planned for Valley freshman admits and their parents on a first-come, first-served basis to Riverside, Santa Cruz, Davis, San Diego, Irvine, Santa Barbara, Los Angeles, and Berkeley. In addition, seven overnight trips to San Diego, Irvine, Riverside, and Davis are scheduled in conjunction with UC Merced's UC Scholars Early Academic Outreach Program. (Please see attachment for complete list of campus visits and other activities.)

The trips provide Valley students and their parents an opportunity to learn about UC academic programs and student services, along with a chance to experience the UC campus environment
together. Some visits will include a campus and dorm tour, admission presentation, student panel presentation, and lunch at a residence-dining hall.

Other spring activities aimed at increasing the number of Valley students who enroll at UC include direct mailings, phone-a-thons in Fresno and Merced during which alumni call to congratulate area admits, and a Valley-wide reception on April 18 in Fresno for new admits and their parents at the UC Center, Fresno, located at 550 E. Shaw Ave., across from Fashion Fair Mall.

In addition, ORS will sponsor campus visits for Valley community college transfer admits in May.

"By working closely with these kids and their parents, equipping them with information, and taking them on campus visits, we hope to demonstrate that an affordable, high-quality UC education can be a reality," said Lori Jones, coordinator of general outreach, UC Merced. "In 2004, UC Merced will create another viable option for Valley students."

This year's activities in the Valley and throughout the state represent the University of California's commitment to expanding access to a UC education.

Located at the UC Center, Fresno, the UC Merced Office of Relations with Schools is the Valley's local source for information on UC admission, financial aid, academic majors, campus visits, and all undergraduate educational opportunities. ORS works year-round with middle schools, high schools and community colleges throughout the San Joaquin Valley and mountain communities, serving more than 25,000 area students. In the spring, ORS efforts focus on encouraging Valley admits to enroll.

ORS consists of three departments: general outreach, community college transfers and UC Scholars Early Academic Outreach Program. UC Scholars is an early outreach program that serves underrepresented students (low-income and first-generation college students) in grades
6-12 who have the potential to enroll at the University of California. Students who are identified to participate in UC Scholars will receive a variety of services throughout their educational career, including summer enrichment programs, trips to UC campuses and various academic workshops. Similar services are also provided to parents and guardians of UC Scholars students.

The Office of Relations with Schools was established in 1986 to create greater access to the university for Valley students. Since then, the number of freshman students from the Valley who enrolled at a University of California campus has more than doubled.

For more information about the University of California's programs and activities in the San Joaquin Valley, please visit www.ucinthevalley.org.


University of California, Merced
Office of Relations with Schools

2001 University of California Admit Activities

UC Freshman Admit Campus Bus Trips

One-day trips:

April 10, Riverside
· April 11, Santa Cruz*
· April 11, Davis
· April 12, San Diego
· April 12, Irvine*
· April 17, Santa Barbara
· April 21, Berkeley
· April 21, Santa Cruz
· April 21, Davis
· April 21, Santa Barbara
· April 25, Los Angeles*

Overnight trips:
· April 6-7, San Diego
· April 9-10, Riverside
· April 20-21, Irvine

UC Scholars/Early Academic Outreach Program

Overnight trips:
· April 6-8, San Diego
· April 20-22, Irvine
· April 20-22, Riverside
· April 26-28, Davis

Phone Banking
· April 7, April 9-11, Fresno - ORS staff call freshman admits
· April 19, UC Center, Fresno and UC Merced/UC Center, Merced - San Joaquin Valley UC Alumni Network members in Fresno and Merced call to congratulate area admits
· April 28 and May 12 - ORS staff call community college transfer admits

UC Systemwide Admit Reception
· April 18, UC Center, Fresno

UC Merced, UC Scholars EAOP Admit Receptions

UC Scholars admits and their parents will be honored at an evening dinner reception. Presentations will be made in Spanish and Hmong.
· April 16, Visalia area
· April 17, Merced area
· April 19, Selma area
· April 19, Kerman area


Note: Reporters are welcome to participate in UC's admit activities. Please call 559-241-7512 in advance as the schedule is subject to change.

* Indicates campus visits that are best suited for media participation.

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